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Oatmeal Benefits for Skin

Active Oats Story


Why Oatmeal for Your Skin? | Aveeno®

As referenced from


Naturally Active Ingredients: Ingredients derived from nature and activated by science to provide real skincare benefits.

We are a leading innovator in the science of Naturally Active Ingredients unlocking the true potential of nature’s skin-enhancing secrets.

AVEENO® finely-milled, naturally active oats are sourced from non-GMO oats grown in Canada, US and France. The manufacturing process of colloidal oatmeal does not utilise chemical solvents and has high standards of quality assurance.

The oat essence- Avenanthramides - are chemical compounds isolated directly from oats through a careful extraction process and has the most anti-irritant properties of all oat extracts.

The oat oil is a separate component produced from oats through an environmentally friendly extraction process.

Oatmeal baths have long been recommended for people with a variety of sensitive skin conditions, providing a soothing effect while helping to improve the skins protective barrier.



The Benefits of Oats: Oats are well known for their many skincare benefits; providing relief to those suffering with dry skin by helping moisturize and soothe itchy skin.

  • Soothes: oatmeal has a soothing action on sensitive, itchy skin.
  • Cleanses: the oat particles adhere to dirt and dead skin cells allowing them to be washed.
  • Moisturizes: helps to restore moisture to dehydrated skin.
  • Buffers: helps return skin to normal pH levels.
  • Protects: creates a protective film on the surface of the skin.